Link in bio versus media kit — and why you probably need both.
A link page sends your audience somewhere. A media kit convinces a brand to pay you. ADLiked is built for the second job: stats, rates, results and a booking link on one page.
adliked.com/yourname
What's on your card
Written for brands
A link page is for followers. This page is for the person deciding whether to brief you and at what budget.
Stats brands verify
Reach, engagement rate, saves, story clicks and audience geography from a window you state — not a follower count alone.
A real rate card
Per-deliverable pricing, bundles and usage rights, public or available on request.
adliked.com/yourname
Your own clean link that always shows the current version, with a print-ready one-page PDF when a file is required.
What a link in bio cannot do
Buttons cannot answer the three questions that decide a paid collaboration: who do you reach, how does your content perform, and what does it cost. That is why creators using only a link page still end up emailing a PDF — and PDFs go stale the month after you send them. A media kit puts the answers on a page brands can open on a phone and forward to a colleague.
How creators use the two together
Keep your link page in your Instagram or TikTok bio for your audience, and use your ADLiked kit as the business link: in your bio's contact section, in outreach emails, in DM replies to brands, and in agency roster submissions. One is traffic routing, the other is a sales page for your work.
Four templates, four ways to pitch
The Media kit template leads with your story and audience; the Rate card template puts priced deliverables first for brands ready to buy; the Overview template compresses everything into a fast scan for busy partnerships managers; and the Spotlight template leads with your best campaign work. Every template carries the same sections — stats, rates, case studies, testimonials — so you can switch styles without re-entering a word.
Your link in bio serves your followers. Your media kit serves the brands paying for access to them.
Share it all through one link: adliked.com/yourname. No attachments, no outdated PDF versions.
Linktree vs ADLiked, side by side
An honest comparison — each tool is built for a different job, so the right choice depends on who the page is for.
| Linktree | ADLiked | |
|---|---|---|
| Main job | Route followers to your links from one bio URL. | Convince a brand to brief you: stats, rates and proof on one page. |
| Link buttons | The core product — unlimited buttons to anywhere. | Your kit carries socials, contact and booking links, but it's a pitch page, not a link list. |
| Audience stats | Click analytics for your own links. | Brand-ready performance numbers: reach, engagement, saves, audience geography. |
| Rate card | Not included. | Per-deliverable pricing, bundles and usage rights, public or on request. |
| Proof of work | Not included. | Case studies, testimonials, partnerships and press, tied to real campaigns. |
| Design | Themes for a button list. | Four editorial templates — Media kit, Rate card, Overview, Spotlight. |
| Price | Free tier; paid plans for customisation and analytics. | Free plan with every media-kit feature; Pro $6/mo, Duo $10/mo. |
The biggest difference is design: every ADLiked kit uses one of four editorial templates — Media kit, Rate card, Overview and Spotlight — so your page reads like a magazine feature, not a list of buttons.
Frequently asked questions
+Do I need a media kit if I already have a link page?
If you accept or pitch paid collaborations, yes. Brands need performance data and pricing, which a link page is not designed to present.
+Is ADLiked free?
Yes, you can publish a media kit for free. Paid plans unlock clickable links on every card, extra sections and a second kit with its own URL.
+Can my media kit replace my link page?
It can — your kit carries your socials, contact details and a booking link — but many creators keep both and use the kit for brand enquiries.
+Can I use a custom link?
Your kit publishes to adliked.com/yourname, a clean URL you can put anywhere, including your bio's contact button.
Build it free, publish it today, update it forever.
Build Your Media Kit Free